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Airbnb Global Bookings reach $ 100 billion in 2018

Updated: Sep 25, 2019



Airbnb, the online accommodation platform, announced that the total value of reservations in 2018 reached $ 100 billion in 30 countries. Greece reached $ 1.4 billion in 2018. Greece is ranked 14th nationally in terms of total reservations income, after Brazil and ahead of The Netherlands. Airbnb’s success in Greece and Cyprus shows the impact of digital disruption on the traditional hotel industry, and the potential for online sales in Greece and Cyprus.

Airbnb recently announced that bookings in 2018 reached $ 100 billion in value in the leading 30 countries where it does business. The leaders were:


1. USA: $ 33.8 billion

2. France: $ 10.8 billion

3. Spain: $ 6.9 billion

4. Italy: $ 6.4 billion

5. UK: $ 5.6 billion

6. Australia: $ 4.4 billion

7. Canada $ 4.3 billion

8. Japan: $ 3.5 billion

9. Mexico: $ 2.7 billion

10. Portugal: $ 2.3 billion

11. Germany: $ 2.3 billion

12. China: $ 2.3 billion

13. Brazil: $ 2.1 billion

14. Greece: $ 1.4 billion

15. Netherlands: $ 1.3 billion

16. Korea: $ 1.2 billion

17. Thailand: $ 1.1 billion

18. New Zealand: $ 912 million

19. Croatia: $ 910 million

20. Ireland: $ 832 million

21. Malaysia: $ 734 million

22. South Africa: $ 685 million

23. Argentina: $ 664 million

24. Denmark: $ 654 million

25. Switzerland: $ 651 million

26. Austria: $ 625 million

27. Indonesia: $ 593 million

28. Philippines: $ 586 million

29. Colombia: $ 560 million

30. Czech Republic: $ 555 million


Greece reached $ 1.4 billion in Airbnb reservations in 2018, ranking 14th world-wide.


KPMG reports that in Cyprus, Airbnb listed 12,500 properties on the island by January 2019 with a reported 37,862 rentals in 2018. According to the same source, the majority of AirBnB tenants are from the UK and Russia. Their first choice is Paphos with 16,922 visitors in 2018, followed by Larnaca with 12,450 visitors; Limassol with 10,323 visitors; Nicosia with 5,586 visitors and Famagusta with 3,078.


Cyprus tourism has been under pressure from other destinations, and AirBnB allows tourists different accommodation while attracting younger travellers who want to experience local culture away from all-inclusive hotels.


As a result, the Deputy Tourism Ministry of Cyprus plans to introduce a number of regulations on the platform to meeting the needs of various stakeholders. The Ministry of Finance also plans to examine home sharing practices in order to secure fees and taxation paid to the government.


Investors in the Cyprus tourism and property sectors should consider the impact online reservations across multiple channels have on their business model. NavInvest Cyprus provides due diligence, business planning, financial modelling and business valuation services for these sectors in Cyprus. Please contact us for further information and a confidential assessment of your investment requirements.

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